A transaction fee is charged for all purchases made through your store. However, the amount will vary depending on whether or not the purchase occurred on the Cratejoy Marketplace. Please note that these transaction fees do apply on renewals.
Purchases on Cratejoy:
Cratejoy purchases are charged 10% plus platform transaction fees (1.25% + $0.10) for the total cost of the order. So for a $25 transaction, you would pay $2.91 (10% plus the $0.41 listed above). This fee exists because these purchases are from customers that Cratejoy is sending to your store who otherwise may never have seen your store, and for which we have invested a lot of time, effort, and money. This type of expense is referred to as Customer Acquisition Cost, or CAC.
Purchases on your Storefront:
If you elect to run your own storefront and build your own website, purchases made on that site will be charged 1.25% plus $0.10 on each transaction. So for a $25 transaction, you would pay $0.41.
What kind of advertising does Cratejoy do for the Marketplace?
- Subscription Box Reviewers/Unboxing (Example, Example)
- Links from high traffic websites and affiliates (Example, Example)
- High search rankings on Google across more than 200 search categories
- Adwords, and Facebook advertising
- Youtube Influencers (Example)
- Targeted email campaigns
- Dozens of email, recommendation, and advertising experiments that our team runs every month
This fee allows us to recover our cost for acquiring these new paying customers for you over their lifetime. We only recover our cost here if we're sending you high-quality customers that stick around for months on end. Because this is on a per transaction basis and there is no fee for listing on the Cratejoy marketplace you can rest assured that if the Cratejoy marketplace does not send you customers then you wind up paying absolutely nothing.